The Altered State of Inbound Marketing

Inbound marketing is a bit like one of those giant bug lights you see that should be hanging in a nightclub but instead, are zapping away in the backyard. Once you turn it on, it starts attracting your prospects (in this case, bugs). This is different than outbound marketing where you need to get out the fly swatter and run around expending a lot of energy going after a bug at-a-time.

5 Money Making Ideas Online You Can Take Advantage Of

Over the last 2 decades, the Internet has transformed the way people live, and now earn. In this article, I talk about the main ways you can earn income online – whether it be blogging, freelance or, my favourite, affiliates. Enjoy!

How To Reach Your Audience Through Effective Content

Great content is crucial to successfully marketing your business. Make it better by understanding how to best connect with the audience you’re trying to reach.

How to Make Internet Marketing an Effective Tool For Lead Generation

Internet marketing, also known as online or inbound marketing, is how many businesses reach new prospects and stay connected with their current customers. By using the Internet (and its ancillary branches, such as email and social media) to market their business, they are able to get their message out to people across the globe in a fraction of the time it would take using more “traditional” methods. Because people are increasingly spending a lot of their time online, it’s important to know how to use Internet marketing methods in the most effective way possible. Here are some tips and techniques you can use to take full advantage of this type of marketing.

Five Cheeky Marketing Tactics

All is well to utilize the powerful platforms of social media to bring your business in front of the preying eyes of its billions of users. But there are also other uncommon ways to increase your brand’s awareness. Although unconventional and not the most effective strategies – these marketing tactics will promote your brand as unusual and different.

A Basic Guide to Effective Online Reputation Management

Brand awareness is one of the key elements of establishing a positive online reputation. However, the task of maintaining your reputation is challenging because it commands a lot of time and effort.